Thursday, December 6, 2012

Smartphone apps beat paper scheduling for smartphone users

goo Research recently conducted a survey into scheduling, the highlights of which were reported on by japan.internet.com.

Demographics

Between the 16th and 22nd of November 2012 1,072 members of the goo Research online monitor group completed a private internet-based questionnaire. 53.2% of the sample were male, 16.3% in their teens, 18.6% in their twenties, 21.3% in their thirties, 15.8% in their forties, 16.0% in their fifties, and 12.0% aged sixty or older.

At work, I used to use a paper calendar to note appointments as our intranet schedule app was rather awful, but recently we?ve upgraded to Exchange, which is a whole lot easier to use, and can actually produce meeting reminders! Privately, I rely on my wife as the built-in Android app is pretty useless, and she always spends lots of time making sure her feature phone?s schedule is up-to-date.

Here?s one thing you can?t do with a smartphone schedule.

???????

Research results

Q1: Do you have a smartphone? (Sample size=1,072)

Q1SQ1: Do you manage your personal schedule? (Sample size=453)

Q1SQ2: What do you use to manage your personal schedule? (Sample size=304, multiple answer)

? Votes Percentage
Smartphone schedule app (to SQ3) 187 61.5%
Paper schedule diary 157 51.6%
Paper calendar 54 17.8%
Feature phone calendar function 37 12.2%
PC-based calendar 36 11.8%
Tablet schedule app 16 5.3%
Other 8 2.6%

Q1SQ3: Why do you manage your personal schedule with a smartphone app? (Sample size=187, multiple answer)

? Votes Percentage
Ease of use (easy-to-use edit feature, etc) 126 67.4%
Ease of viewing (colour coding, etc) 87 46.5%
Can share information with other services (Google calendar, etc) 47 25.1%
Multi-function (to-do lists, etc) 41 21.9%
Price 31 16.6%
Can customise 17 9.1%
Cool, cute 7 3.7%
Other 20 10.7%

goo research,schedule

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  • Source: http://feedproxy.google.com/~r/WhatJapanThinks/~3/WRPrAgdBbyE/

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